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Hunting & Fishing - Hard & Soft Baits

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Rapala X-Rap Magnum 15 - HD Squid [XRMAG15HDSQ]
-16%
Rapala X-Rap Magnum 15 - HD Squid [XRMAG15HDSQ]
Regular price
$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
X-Rap® Magnum® 15 - HD SquidX-Rap® Magnum® runs perfectly right out of the box, with no wasted time tuning. The massive diving-lip takes the X-Rap®...
Williamson High-Speed Tuna Catcher Rigged 7 - 7.5" - Mahi [HSTC7MH]
Regular price
$29.95
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$29.95
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$35.99
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$29.95
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$29.95
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$35.99
High-Speed Tuna Catcher Rigged 7 - 7.5" - MahiDiscover the edge you need on the water with the Williamson High-Speed Tuna Catcher Lure. Crafted for...
Williamson High-Speed Tuna Catcher Rigged 8 - 8" - Monte Carlo [HSTC8MC]
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$33.95
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$33.95
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$40.99
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$33.95
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$33.95
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$40.99
High-Speed Tuna Catcher Rigged 8 - 8" - Monte CarloThe Williamson High-Speed Tuna Catcher Rigger is an 8-inch rigged innovation designed to elevate your high-speed...
Williamson High-Speed Tuna Catcher Rigged 7 - 7.5" - Rasta [HSTC7RS]
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$29.95
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$29.95
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$35.99
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$29.95
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$29.95
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$35.99
High-Speed Tuna Catcher Rigged 7 - 7.5" - RastaDiscover the edge you need on the water with the Williamson High-Speed Tuna Catcher Lure. Crafted for...
Williamson Big Game Catcher 8 - 8.25" - Black Knight [BGCX8BK]
-21%
Williamson Big Game Catcher 8 - 8.25" - Black Knight [BGCX8BK]
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$17.95
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$17.95
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$22.99
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$17.95
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$17.95
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$22.99
Big Game Catcher 8 - 8.25" - Black KnightThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action...
Williamson High-Speed Tuna Catcher Rigged 7 - 7.5" - Monte Carlo [HSTC7MC]
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$29.95
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$29.95
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$35.99
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$29.95
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$29.95
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$35.99
High-Speed Tuna Catcher Rigged 7 - 7.5" - Monte CarloDiscover the edge you need on the water with the Williamson High-Speed Tuna Catcher Lure. Crafted...
Rapala X-Rap Magnum 15 - HD Flying Fish [XRMAG15HDFFU]
-16%
Rapala X-Rap Magnum 15 - HD Flying Fish [XRMAG15HDFFU]
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$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
X-Rap® Magnum® 15 - HD Flying FishX-Rap® Magnum® runs perfectly right out of the box, with no wasted time tuning. The massive diving-lip takes the...
Williamson High-Speed Tuna Catcher Rigged 7 - 7.5" - Slushy [HSTC7SL]
Regular price
$29.95
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$29.95
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$35.99
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$29.95
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$29.95
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$35.99
High-Speed Tuna Catcher Rigged 7 - 7.5" - SlushyDiscover the edge you need on the water with the Williamson High-Speed Tuna Catcher Lure. Crafted for...
Wiliamson High-Speed Tuna Catcher Rigged 7 - 7.5" - Candy Floss [HSTC7CF]
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$29.95
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$29.95
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$35.99
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$29.95
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$29.95
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$35.99
High-Speed Tuna Catcher Rigged 7 - 7.5" - Candy FlossDiscover the edge you need on the water with the Williamson High-Speed Tuna Catcher Lure. Crafted...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Hot Sauce [KSJX280HS]
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$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - Hot SauceThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Mack Daddy [KSJX280MD]
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$24.95
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$24.95
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$29.99
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Kensaki 280 Jig - 7.25" - 9-7/8oz - Mack DaddyThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Chartreuse Blink [KSJX280CB]
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$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - Chartreuse BlinkThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 220 Jig - 6.75" - 7-3/4oz - Spooky [KSJX220SP]
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$21.95
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$21.95
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$26.99
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$21.95
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$21.95
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$26.99
Kensaki 220 Jig - 6.75" - 7-3/4oz - SpookyThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The "in...
Williamson Kensaki 220 Jig - 6.75" - 7-3/4oz - Hot Sauce [KSJX220HS]
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$21.95
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$21.95
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$26.99
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$21.95
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$21.95
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$26.99
Kensaki 220 Jig - 6.75" - 7-3/4oz - Hot SauceThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Candy Floss [KSJX280CF]
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$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - Candy FlossThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 220 Jig - 6.75" - 7-3/4oz - Blue Lagoon [KSJX220BL]
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$21.95
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$21.95
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$26.99
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$21.95
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$21.95
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$26.99
Kensaki 220 Jig - 6.75" - 7-3/4oz - Blue LagoonThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Blue Lagoon [KSJX280BL]
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$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - Blue LagoonThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Silver Blink [KSJX280SB]
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$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - Silver BlinkThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Slushy [KSJX280SL]
Regular price
$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - SlushyThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The "in...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Spooky [KSJX280SP]
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$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - SpookyThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The "in...
Rapala X-Rap Magnum 15 Glass Ghost [XRMAG15GGH]
-16%
Rapala X-Rap Magnum 15 Glass Ghost [XRMAG15GGH]
Regular price
$24.95
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$24.95
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$29.99
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$24.95
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X-Rap® Magnum® 15 Glass GhostThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10...
Berkley Choppo Saltwater - 105mm - Bone [1547861]
-6%
Berkley Choppo Saltwater - 105mm - Bone [1547861]
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$13.95
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$13.95
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$14.99
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$13.95
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$13.95
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$14.99
Choppo Saltwater - 105mm - BoneWhether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive...
Berkley Gulp! Saltwater Shrimp - 3" - Pearl White [1109387]
-0%
Berkley Gulp! Saltwater Shrimp - 3" - Pearl White [1109387]
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$8.95
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$8.95
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$8.99
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$8.95
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$8.95
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$8.99
Gulp!® Saltwater Shrimp - 3" - Pearl WhiteThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp!...
Berkley Gulp! Saltwater Shrimp - 3" - Root Beer Gold/Chartreuse [1240007]
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$8.95
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$8.95
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$8.99
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$8.95
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$8.99
Gulp!® Saltwater Shrimp - 3" - Root Beer Gold/ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley...
Berkley Gulp! Saltwater Mantis Shrimp - 3" - New Penny [1278775]
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$8.95
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$8.95
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$8.99
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$8.95
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Gulp!® Saltwater Mantis Shrimp - 3" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley...
Berkley Gulp! Alive! Saltwater Shrimp - 4" - Pearl White [1130337]
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$20.95
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$20.95
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$21.99
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Gulp! Alive!® Saltwater Shrimp - 4" - Pearl WhiteGulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in...
Rapala X-Rap Magnum Xplode 170 - Flying Fish UV [XRMAGXP170FFU]
-18%
Rapala X-Rap Magnum Xplode 170 - Flying Fish UV [XRMAGXP170FFU]
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$30.95
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$30.95
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$37.99
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X-Rap® Magnum® Xplode 170 - Flying Fish UVThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, giving it Rapala's...
Berkley PowerBait Pre-Rigged Atomic Teaser 1/32oz - Pink Lady [1131252]
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$5.95
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$5.95
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$5.99
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$5.95
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$5.95
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$5.99
PowerBait® Pre-Rigged Atomic Teaser 1/32oz - Pink LadyBerkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting...
Luhr-Jensen 4-1/8" Dipsy Diver - Chartreuse/Silver Bottom Moon Jelly [5560-001-2509]
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$19.95
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$19.95
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$24.99
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$19.95
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$24.99
4-1/8" Dipsy Diver - Chartreuse/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers and...
Rapala X-Rap Magnum 15 Bonito [XRMAG15BTO]
-16%
Rapala X-Rap Magnum 15 Bonito [XRMAG15BTO]
Regular price
$24.95
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$24.95
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$29.99
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$24.95
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$24.95
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$29.99
X-Rap® Magnum® 15 BonitoThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its preset depth…the XRMag10 to...
Luhr-Jensen 4-1/8" Dipsy Diver - Kelly Green/Silver Bottom Moon Jelly [5560-001-2511]
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$19.95
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$19.95
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$24.99
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$19.95
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$19.95
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4-1/8" Dipsy Diver - Kelly Green/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers...
Berkley Stunna Hankie Pankie 112+1 1/2oz Jerk Bait [1550799]
-6%
Berkley Stunna Hankie Pankie 112+1 1/2oz Jerk Bait [1550799]
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$15.95
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$15.95
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$16.99
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Stunna Hankie Pankie 112+1 1/2oz Jerk BaitBorn from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers...
Berkley Stunna Perch 112M 1/2oz Jerk Bait [1550792]
-6%
Berkley Stunna Perch 112M 1/2oz Jerk Bait [1550792]
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$15.95
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$15.95
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$16.99
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$15.95
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$15.95
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$16.99
Stunna Perch 112M 1/2oz Jerk BaitBorn from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers on...
Berkley Stunna Stealth Shad 112+1 1/2oz Jerk Bait [1550805]
-6%
Berkley Stunna Stealth Shad 112+1 1/2oz Jerk Bait [1550805]
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$15.95
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$15.95
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$16.99
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$15.95
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$15.95
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$16.99
Stunna Stealth Shad 112+1 1/2oz Jerk BaitBorn from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers...
Berkley Stunna MF Tennessee Shad 112M 1/2oz Jerk Bait [1550790]
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$15.95
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$15.95
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$16.99
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$15.95
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Stunna MF Tennessee Shad 112M 1/2oz Jerk BaitBorn from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna...
Berkley Stunna Northern Lights 112M 1/2oz Jerk Bait [1550791]
-6%
Berkley Stunna Northern Lights 112M 1/2oz Jerk Bait [1550791]
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$15.95
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$15.95
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$16.99
Stunna Northern Lights 112M 1/2oz Jerk BaitBorn from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers...
Berkley Stunna Northern Lights 112+1 1/2oz Jerk Bait [1550801]
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$15.95
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$15.95
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$16.99
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$15.95
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$15.95
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$16.99
Stunna Northern Lights 112+1 1/2oz Jerk BaitBorn from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers...
Luhr-Jensen 3-1/4" Dipsy Diver - Kelly Green/Silver Bottom Moon Jelly [5560-000-2511]
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$17.95
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$17.95
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$21.99
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$17.95
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$17.95
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$21.99
3-1/4" Dipsy Diver - Kelly Green/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from all other divers...
Luhr-Jensen 30' Jet Driver - Blue UV Moon Jelly [5540-030-1507]
-20%
Luhr-Jensen 30' Jet Driver - Blue UV Moon Jelly [5540-030-1507]
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$11.95
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$11.95
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$14.99
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$11.95
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$11.95
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$14.99
30' Jet Driver - Blue UV Moon JellyThe Jet Diver's unique, buoyant design collects water pressure against its wings to dive; Yet when pressure is...
Luhr-Jensen 30' Jet Driver - Black Moon Jelly [5540-030-2500]
-20%
Luhr-Jensen 30' Jet Driver - Black Moon Jelly [5540-030-2500]
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$11.95
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$11.95
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$14.99
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$11.95
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$11.95
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$14.99
30' Jet Driver - Black Moon JellyThe Jet Diver's unique, buoyant design collects water pressure against its wings to dive; Yet when pressure is relaxed,...
Rapala X-Rap Twitchin Mullet 3-1/8" Hot Pink [SXRTM08HP]
-17%
Rapala X-Rap Twitchin Mullet 3-1/8" Hot Pink [SXRTM08HP]
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$13.95
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$13.95
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$16.99
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$13.95
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$13.95
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$16.99
X-Rap® Twitchin’ Mullet 3-1/8" Hot PinkThe subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide, twitching walk-the-dog swimming action....
Williamson Vortex Speed 300 Jig - 7.25" - 10.5oz - Blue Mackerel [VSJ300BM]
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$24.95
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$24.95
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$31.99
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$24.95
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Vortex® Speed 300 Jig - 7.25" - 10.5oz - Blue MackerelThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on...
Williamson Vortex Speed 200 Jig - 6.25" - 7oz - Sardine [VSJ200SRD]
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$19.95
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$19.95
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$24.99
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$19.95
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$19.95
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Vortex® Speed 200 Jig - 6.25" - 7oz - SardineThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the...
Williamson Vortex Speed 300 Jig - 7.25" - 10.5oz - Black Silver [VSJ300BLK]
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$24.95
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$24.95
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$31.99
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$24.95
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$24.95
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$31.99
Vortex® Speed 300 Jig - 7.25" - 10.5oz - Black SilverThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on...
Williamson Kensaki 220 Jig - 6.75" - 7.75oz - UV Silver [KSJ220UVSI]
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$17.95
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$17.95
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$21.99
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$17.95
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$17.95
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$21.99
Kensaki 220 Jig - 6.75" - 7.75oz - UV SilverThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - Silver Pink Zebra [KSJ280SPZ]
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$18.95
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$18.95
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$22.99
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$18.95
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$18.95
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$22.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - Silver Pink ZebraThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep....
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - UV Chartreuse Glow Zebra [KSJ280UVCGZ]
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$18.95
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$18.95
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$22.99
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$18.95
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$18.95
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$22.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - UV Chartreuse Glow ZebraThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - UV Silver [KSJ280UVSI]
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$18.95
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$18.95
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$22.99
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$18.95
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$18.95
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$22.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - UV SilverThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
Williamson Kensaki 220 Jig - 6.75" - 7.75oz - UV Chartreuse Glow Zebra [KSJ220UVCGZ]
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$17.95
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$17.95
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$21.99
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$17.95
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$17.95
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$21.99
Kensaki 220 Jig - 6.75" - 7.75oz - UV Chartreuse Glow ZebraThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get...
Williamson Kensaki 280 Jig - 7.25" - 9-7/8oz - UV Green Sardine Zebra [KSJ280UVGSZ]
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$18.95
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$18.95
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$22.99
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$18.95
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$18.95
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$22.99
Kensaki 280 Jig - 7.25" - 9-7/8oz - UV Green Sardine ZebraThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get...

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